Building on their comprehensive offering of cloud-based automotive software solutions, Titan DMS partners with Australian car subscription software provider Blinker.com.au, to deliver an industry-based subscription platform to automotive dealers nationally.
Whether innovating automotive solutions from the ground up, or partnering with industry experts who innovate in specialist solutions, Titan DMS’s ongoing pursuit to make the automotive and allied industries a better place for all involved continues to evolve.
With the introduction of the vehicle subscription model to the Australian market, whilst delivering greater options for customers, it has put increased pressure on dealerships to innovate. Identifying the opportunity, Blinker has packaged a subscription model within a solution that centres around the dealer.
“Blinker have demonstrated clearly to us, how their innovative technology is empowering dealerships to strengthen their business,” said Titan’s Managing Director, Matthew Kroll.
Possessing an extensive knowledge of the Australian automotive industry, including consumer behaviour associated with vehicle subscriptions (via HelloCars), Blinker’s Co-Founders Michael Higgins and Paul Higgins believed that by adding a subscription model to the sales cycle, dealers could help reduce the leakage associated with declined finance applications and indecisive buyers.
Recognising Titan DMS for being a global leader in automotive systems, Blinker’s Managing Director, Michael Higgins stated “we’re proud to be working together with Titan to bring the car subscription solution to more dealerships around Australia.”
Blinker is an out-of-the-box cloud-based platform that comes complete with everything dealers need to successfully transition into the subscription landscape, matched with an unprecedented amount of flexibility. Pricing strategy, fleet offering, minimum terms, branded documentation, margin boosters – customisation can be made in all areas of the platform, benefiting not just dealers, but their customers too.
“By providing greater options for Australian drivers, dealers can better maximise customer conversion through an alternative to the traditional sales model. Through Blinker, it is a model where everyone wins, including the consumer,” Mr Kroll said.
Titan has already worked alongside Blinker to help facilitate sales and implementations for the Blinker platform. It is through these experiences that Titan Automotive consultants recognised the value they could add to Titan customers, as well as the Blinker subscription business. This formalisation of the distribution will allow Titan to be far more proactive in assisting the dealer networks to embrace subscription.
“For years now we have been at the forefront of supporting innovation in the franchised automotive dealer space,” Mr Kroll shared. “We are pleased to continue to lead the industry through this change by helping to facilitate one of the most significant changes to automotive ownership the world is experiencing.”
Find out more on the Blinker subscription platform, including how it works, dealer benefits, and how to get your dealership started.
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Titan Dealer Management Solutions Pty Ltd is a leading developer and supplier of cloud-based software solutions for automotive dealers and manufacturers. Titan DMS’s flagship product Titan; is a cloud-based Dealer Management System designed for global application. Since 2009, Titan has been adopted by dealerships covering over 45 different automotive brands throughout Australia, Europe, Africa, Asia, and the Middle East.
Titan is distributed throughout South Africa and Sub-Saharan Africa as MotaData through leading Automotive Software Provider, Compatible Automotive (www.compatible.co.za), and within the Middle East by local Automotive Business Solutions Specialist, Sensus (www.sensusuae.com).